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The Bad Marketing Advice Podcast

Seth Resler

Host Seth Resler invites marketing professionals to share the worst marketing advice they’ve ever heard. And they've got some doozies! If you think your marketing game has gotten too good, this podcast will provide the cure.

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Bad Marketing Advice: “We need to update the logo.”

When a new person takes charge of an organization’s marketing efforts, they often start by changing the company’s logo. That’s a bad idea.

Bad Marketing Advice: “Misrepresent the product to attract more customers.”

Ariel Wan

Companies are sometimes tempted to misrepresent their product or services in an effort to attract more customers. Is this a good idea?

Bad Marketing Advice: “I need this to go viral.”

Keith Boswell

Ever since the advent of social media, companies have chased the elusive “viral sensation” in the hopes of boosting sales. It rarely works.

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